Lead automation
A business was silently losing sales leads and nobody could see it.
What I built: a daily automation that reconciles every website enquiry against the CRM and flags the ones that never arrived — the gap between the form and the system where leads quietly vanish.
Why it works: integrations fail silently — no error, no alert. The job of the automation is to watch the gap everyone assumes is fine.
Recovered lost leads across 7 brand sites
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